Martha Omoekpen Alade

– Placing women and girls at the center of
Africa’s digital future

Who I Serve

At a Glance

  1. Women in Rural Communities : WomenPRIDE.Africa
  2.  Adolescent Girls : teachers.ng / iCamp.Ng / National STEM Exhibitions, Competitions and Summit
  3. Professional Women : wit.ng
  4. Out-of-School Girls : Digital literacy outreach programs
  5. Women in Informal Businesses : GWEIT (Google) / USAID-Intel
  6. Digitally Excluded Women  and Girls : WomenPRIDE.Africa / Volunteer networks
  7.  Teachers as Multipliers : teachers.ng
  8.  Women and Girls with Disabilities : iCamp.Ng (accessible design)
  9. Women Balancing Family and Economic Participation: Community-Based Flexible Programs

Since 2002, my work has been shaped by one persistent question: who gets left behind as technology advances?
The answer has remained clear—women and girls, especially those in rural, underserved, and digitally excluded communities. I build systems for them.
Not as beneficiaries. As protagonists.

Women in Rural Communities

Bringing excluded women to the high table where decisions are made. In 2022, rural women farmers from Ojoo-Badagry—many with no digital literacy or connectivity—sat at the same table with Nigeria’s Honourable Minister of Communications and the Executive Vice Chairman of the Nigerian Communications Commission. They were not invited as observers, but as voices shaping digital inclusion conversations.

What I built
WomenPRIDE.Africa — a registered International Telecommunication Union Partner2Connect pledge reaching over 12,000 marginalized women
National research documenting barriers faced by over 1,200 rural women across Nigeria’s six geopolitical zones
Community-based digital literacy and AI readiness pathways for excluded women
Adolescent Girls

Opening doors to STEM that were once closed.

Girls in underserved communities are often told technology is not for them. My work has consistently challenged that assumption.

Through the WITIN Girls in ICT Initiative and national STEM programmes, thousands of girls now access coding, robotics, AI literacy, and innovation opportunities once beyond their reach.

What I built
teachers.ng — a volunteer educator network reaching over 20,000 girls annually
iCamp.Ng — free STEAM resources for resource-poor schools
National STEM competitions placing girls on the same stage as ministers, scientists, and industry leaders

In 2025 alone, our National STEM Competition engaged 265 teams across seven Nigerian states, 11 universities, and 250 trained teachers, creating a pipeline projected to reach 125,000 future learners.

Young Professional Women

Equipping emerging women leaders for the technology ecosystem.

Technology inclusion does not end with entry-level exposure. Women must also rise, lead, and shape the ecosystem itself.

Through wit.ng, I created a platform for professional women building careers, founding ventures, and influencing technology leadership.

What I built
wit.ng — a leadership hub for professional women in technology
Mentorship networks connecting early-career women with senior experts
Leadership development pathways for women moving into decision-making roles
Visibility platforms for women already leading, so others can see what is possible
Why this matters

The gender gap in technology leadership remains severe. Women leave tech careers at higher rates than men, often because mentorship, sponsorship, and visible pathways are missing. wit.ng exists to ensure women not only enter the ecosystem—but stay, rise, and lead.

Out-of-School Girls

Reaching those the formal system has already left behind.

Not every girl is reached through schools. Some are out of school because of poverty, early marriage, displacement, or insecurity.

My work reaches them where they are.

One example: a 16-year-old girl with limited formal schooling now uses digital skills to run a small business through mobile technology.

What I built
Digital literacy pathways designed for out-of-school girls
Safe and flexible learning models adapted to their realities
Women in Informal Businesses

Turning small survival enterprises into digital opportunity.

When women in informal economies gain digital access, economic outcomes change quickly.

Through digital entrepreneurship initiatives, women gained online visibility, digital confidence, and stronger incomes.

What I built
GWEIT (Grassroots Women Empowerment Through ICT)
Entrepreneurship and financial literacy training reaching over 16,000 women
Online presence support that helped some women increase turnover significantly
Digitally Excluded Women

No internet. No device. No formal education. No exclusion.

The digital divide is not simply technical—it is structural.

I deliberately design for women with no smartphone, no internet access, and no prior digital exposure.

What I built
WomenPRIDE.Africa training and research systems
Volunteer-led delivery reaching last-mile communities
Digital safety and practical AI literacy for first-time users
Female Teachers as Multipliers

One trained teacher can reach hundreds of girls.

I cannot reach every classroom directly—but trained teachers can.

That is why teacher systems remain central to my work.

What I built
teachers.ng volunteer educator network
Free training in computational thinking, robotics, AI, and digital safety
Ongoing teacher mentorship and resource support
Women with Disabilities

Inclusion must include everyone.

Technology systems that exclude women with disabilities reproduce inequality.

What I built
Accessible learning resources through iCamp.Ng
Inclusion-conscious programme design centered on marginalized learners
Women Balancing Family, Work, and Survival

Designing programmes around real lives.

Women carry farms, businesses, caregiving, and household responsibilities. Programmes must fit their realities.

What guides my design
Flexible schedules
Community-based delivery
Respect for women’s time and responsibilities
What Unites Them All

Whether rural or urban, adolescent or executive, connected or excluded, in school or out of school—I serve women and girls across every stage of their journey.

From the woman with no smartphone in a rural settlement to the professional woman leading a technology team, the ecosystem is incomplete without both.

Because the future of technology belongs to all of us—and I build systems to make that true.